Insert Copy Here connections for the people and ideas in creative marketing.

Sometimes, we find ourselves doing exactly what interactive advertisers want us to do: Share.
On social networks, we can be sharing ad content without any reward. That seems silly, shouldn’t we be rewarded for generating brand buzz while we annoy our friends with more digital fun? Peer Squared thinks so. Peer Squared is a new online [...]

Traveling makes me think about advertising. Specifically, about interactive design. Even more specifically, about how almost every advertisement you see while traveling has the opportunity to be more interactive.

An airport has signage, status updates and lots of faces from lots of places that I’m not from, nor am I traveling to. These are opportunities.
I’m a [...]